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19 de March de 2019

Caiubi Program discusses solid waste and recycling with 14,000 local students

Klabin’s initiative rolled out in seven cities trained teachers to address the topics in classrooms

Caiubi Program discusses solid waste and recycling with 14,000 local students

Klabin’s initiative rolled out in seven cities trained teachers to address the topics in classrooms


Paraná, February 6, 2019 – The mission to share knowledge about the correct disposal of solid waste and to develop environmental awareness still during childhood reached 14,000 students from municipal schools in seven cities across Paraná, visited by the Caiubi Program in 2018.  Caiubi is a Klabin initiative that trains teachers to disseminate the concepts of ecology and sustainability, and also contributes to educating students.

In a special edition, the program, which has been implemented in Telêmaco Borba for 18 years, applied its methodology in the cities of Ortigueira, Imbaú, Reserva, Tamarana, Tibagi and Ventania, combining theory and practice about the management and disposal of solid waste.

Over 280 education professionals, including teachers and academic coordinators, attended two training sessions with specialists and gained knowledge to address the topic in the classroom.

Diversity of activities
Each professional was given the challenge of developing specific assignments with their classes, which were showcased at environmental exhibitions held at the schools in the second semester. Families of students and local residents attended the events and learned about the subject.

Moreover, during the year, teachers and students visited the recycling centers in their cities, played educational games with recycled materials, cultivated gardens at schools, watched the play “Captain Coleta e os amigos da Klabin” and received informative comic books. These activities enabled students to expand their knowledge in a fun and simple way.

“The Caiubi Program actively addressed a topic that is essential for cities, which is the proper disposal of solid waste. It is important that new generations recognize the importance of this subject and know that recycling can generate income for communities, besides improving the quality of life of many people. This effort is aligned with our Sustainability Policy and with the UN Sustainable Development Goals,” said Júlio Nogueira, Sustainability and Environment manager at Klabin.  

Shared learning
Here are a few numbers related to the Caiubi Program focused on the topic of solid waste.

  • 282 teachers trained.
  • 94 schools and Municipal Nursery Schools (CMEI) involved.
  • 2,500 comic books delivered.
  • 2,500 students visited the screening centers at the recycling co-operatives and associations.
  • 10 tablets given away as prizes in mascot competitions held in five cities.
  • 14,007 students impacted by the initiatives.

About Caiubi
Since 2001, the Caiubi Program has already benefited over 245,000 students, 9,000 teachers and 770 schools in the states of Paraná and Santa Catarina. The initiative brings together specialists to train teachers to disseminate ecological awareness concepts, besides helping to groom more critical citizens who are conscious of their responsibilities towards the environment.

About Klabin 
Klabin is Brazil’s largest producer and exporter of packaging paper, the leader in the corrugated board and industrial bag packaging segments, and the only company in the country offering one-stop shop solutions in hardwood, softwood and fluff pulp. Founded in 1899, Klabin has 17 industrial units in Brazil and one in Argentina. In Paraná alone, Klabin has generated over 10,000 direct and indirect jobs in more than 25 cities close to its operations, especially in the Campos Gerais region.

Klabin pioneered the adoption of mosaic-based forest stewardship, which consists of planted forests interspersed with preserved native forests, forming ecological corridors that help to maintain the biodiversity.  Klabin’s forest area in Paraná totals 342,000 hectares, 142,000 of which are native forests. Klabin also maintains an Ecological Park in the Monte Alegre Farm in Telêmaco Borba for research and conservation purposes, which provides shelter and rehabilitates wild animals that are the victims of accidents or abuse, thus supporting the efforts of environmental authorities. It also helps to preserve the region’s flora and fauna, including endangered species.

Klabin’s management is entirely guided by Sustainable Development. Klabin has implemented most of its social and environmental programs in the Campos Gerais region, notably Social Forests – Planning Sustainable Properties, Legal Forests, Solid Waste Project, Growing Up Reading, Caiubi Program, Força Verde Mirim and Environmental Protectors.

Klabin also supports the UN Sustainable Development Goals (SDGs), is a signatory to the UN Global Compact and the Brazilian Pact to Eradicate Slave Labor, and seeks suppliers and business partners that share its values of ethics, transparency and respect for sustainability principles.

Media Relations – Klabin
In Press Porter Novelli
Juliana Onofri – +55 (11) 4871-1466 – juliana.onofri@inpresspni.com.br
Alcione Cavalcante – +55 (11) 4871-1473 – alcione.cavalcante@inpresspni.com.br  

Jordan Fraiberg – +55 (11) 3323-3829 – jordan.fraiberg@inpresspni.com.br
Giovana Battiferro – +55 (11) 3330-3806 – giovana.battiferro@inpresspni.com.br

Mayara Brasil – +55 (11) 3323-1629 – mayara.brasil@inpresspni.com.br  

Assessoria de Imprensa

Contato da Imprensa Klabin S.A.

Juliana Onofri | +55 (11) 4871-1466 - juliana.onofri@inpresspni.com.br
Alessandro Abate | +55 (11) 3323-3829 - alessandro.abate@inpresspni.com.br
Alcione Cavalcante | +55 (11) 4871-1473 - alcione.cavalcante@inpresspni.com.br
Giovana Battiferro | +55 (11) 3330-3806 - giovana.battiferro@inpresspni.com.br

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Você sabia que a Klabin projetou um bonde aéreo sobre o Rio Tibagi para ligar de forma mais rápida a Unidade Monte Alegre ao Centro de Telêmaco Borba, no Paraná? Mais do que um meio de transporte dos nossos colaboradores, o Bondinho, como é carinhosamente chamado, é também uma atração turística da região. O projeto, inaugurado no dia 11 de novembro de 1959, se mantém em operação até hoje, e possui capacidade para 32 passageiros por cabine, em um percurso de 1.318 metros que leva 3 minutos e 40 segundos.

Já teve a oportunidade de andar no nosso bondinho? Deixe seus parabéns para o aniversariante do dia e conte como foi sua experiência nesse passeio. 🚠🎂

#PraCegoVer série de três fotografias do Bonde da Klabin. A primeira imagem em preto e branco mostra a construção do teleférico, onde ao fundo nove pessoas trabalham em uma cabine, no canto esquerdo está o ano da foto: "1959". A segunda imagem em preto e branco apresenta uma cabine com passageiros e no canto esquerdo o ano da foto: "1989". A última imagem colorida, mostra o teleférico na área de embarque e no canto esquerdo, o ano da foto: "2019".
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